Speed king Richard Noble can rightfully be described as someone who lives and breathes his passion to the full.

A former world land speed record holder who built his first jet car, Thrust1, at the age of 28, Noble was the project leader of the 1,228km/h land speed record set by Thrust SSC in 1997 — the first time the sound barrier was broken by a car. He is also the brains behind the Bloodhound land speed project — subsequently taken over by new owners — which aims to beat that feat in SA’s Kalahari Desert in the next couple of years...

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