Part of Xavier Gobille’s strategy to revive Peugeot sales in SA was to ditch slow-selling models and launch new cars in market segments where the action is happening.

The new MD of Peugeot-Citroën SA (PCSA) has launched the 5008 as Peugeot’s new flagship in the popular midsized SUV market, and at the other end of the scale the subject of this test, the Peugeot 108, has been introduced as the French brand’s contender in the competitive sub-R200,000 mini hatchback segment...

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