It’s not the #DataMustFall that people have been begging for, but the Independent Communications Authority of SA (Icasa) has given us #DataMustNotExpire. The telecoms regulator has published draft regulations in the Government Gazette, stipulating new time frames for the expiry of data. This is a good step, and such proactivity should be rewarded. Cellular operators obviously want to ensure regular income and consistency of network use, so they sell data bundles. But if that bundle expires, these operators punish their own customers for consuming more of the thing they are actually selling. It makes no sense. Why penalise your customer for consuming more of what you want to sell them?A persistent consumer complaint is that data bundles expire — which critics often suggest might contravene the Consumer Protection Act. Previous interventions by Icasa have brought down the cost of voice calls, and given smaller operators such as Cell C and Telkom Mobile a chance to compete. But Icasa h...

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.