JAMIE CARR: Life International’s first steps
Go Life remains in the mewling and puking stage, taking its first steps with its posterior protected by Pampers’ finest
It is customary to wait at least until a company approaches adolescence before venturing any sort of opinion on its prospects. Go Life remains in the mewling and puking stage, taking its first steps with its posterior protected by Pampers’ finest. But in a thin news week, with the final remnants of festive goodwill still flowing around the system, we must take what we can. The AltX has not exactly had a stellar track record as a nursery of champions, generally acting as a mere staging post along the boulevard of broken dreams. The theory of allowing relaxed listing criteria to open up a school of minnows to raise capital under the merciless glare of public scrutiny makes sense. But the exchange has attracted more than its share of garbage, to the extent that anything that looks like it has a vaguely sane business plan stands out.Go Life kicked off with the intention of supplying the nutraceutical market, beloved of the neckless body-builder and the more credulous civilian alike. Its...
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