The Ghost Train
THE FINANCE GHOST: Here’s how Black Friday should work
Black Friday offers a good opportunity to consider the strategies retailers are applying as we head into the festive season
05 December 2024 - 05:00
It’s the most wonderful time of the year — especially if you’re in retail. This is make-or-break stuff, with the combination of Black Friday and Christmas trading coming together to deliver what will hopefully be a strong end to the year.
The last thing retailers need is a Bleak Friday...
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