JEAN PIERRE VERSTER: Survival of the fittest firms
The largest and strongest companies in the world are the ones that are expected to deal with economic disruption the best
The current US quarterly earnings season is almost over. Most companies have reported results that have been slightly better than the gloomiest of expectations, but many have also withdrawn their customary forward guidance. Management teams simply do not know how badly the economic turmoil will affect their businesses in the months ahead.
What is becoming clear, however, is that businesses will have to adapt to survive...