Jubilee Metals’ decision to sell its South African platinum group metals (PGM) and chrome operations for up to $90m and focus instead on its Zambian copper assets couldn’t have come at a more striking time. Just weeks after the announcement, the platinum price surged to a new 11-year high, sparking a flurry of commentary questioning whether the company was making a strategic misstep — or simply selling too cheaply.

But that criticism may be misplaced. Unlike investors, company directors don’t have the benefit of a stop loss. They must make decisions based on long-term fundamentals, rather than short-term price spikes. And while platinum has enjoyed a strong rally, the broader PGM complex still faces serious structural headwinds...

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