Ardmore, with its distinctive African-inspired ceramics, textiles and luxury home décor, is one of South Africa’s most recognisable luxury brands. The idea took shape in a thatch cottage in the Drakensberg — without any thought of creating a premium product.

“The luxury status came naturally as the quality of our work gained recognition globally,” says Fée Halsted, founder and creative director. The brand is now celebrating its 40th anniversary...

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