The 2016 AdFocus Awards, announced this week, recognised Grid Worldwide as Specialist Agency of the Year and Hellocomputer as Digital Agency of the Year.In the 10 years it has been operational, Grid has won the AdFocus award for Branding & Design five times. This year, the AdFocus judges replaced that category with Public Relations, primarily because with the same agencies entering year after year, possibilities for growth within the category were severely limited.Grid’s move from the branding to the specialist category makes sense, given that the agency is no longer solely a branding agency.This past year has been extremely rewarding for Grid. Revenue increased by 92% and sufficient new business was acquired to warrant the company establishing an office in Cape Town. The agency is also enjoying a spate of work from international clients.With a quarter of the judges’ points allocated to social responsibility and transformation, Grid’s BBBEE rating and ownership model stood the agenc...

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