PROFILE
Making bags of profit
After losing work to fast fashion, Ghia Nadel stitched together sak.sak — a cheeky, homegrown brand that’s striking a chord with South Africans
24 April 2025 - 05:00
For Ghia Nadel, it started in 2019 when her grandmother gave her a sewing machine. Nadel was 39 years old at the time.
A fan of recycling, she started to make reusable fabric bowl covers. Then Covid hit, and a friend suggested she make face masks, even though she didn’t have experience in manufacturing...
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