WATCH | The ‘Future of Media’ series discussion on May 29 at 10am
Now is the time for media to adapt and thrive
The Covid-19 lockdown is arguably one of the greatest setbacks the modern advertising industry has faced in the past 50 years. It’s a nightmare no-one expected and the challenges for brands, at times, may feel insurmountable.
Across the board, brands are having to protect supply chains, watch their sales territories go on lockdown, and worry about their brands collapsing completely. ..