How The Crazy Store manages to buck the retail trend
Walk into virtually any shopping mall in SA, and it seems you’ll find a Crazy Store. From humble beginnings, the discount retailer has become a 374-store chain – and counting
Try going into a store that sells a broad range of goods that have little in common other than that they’re relatively inexpensive and pretty colourful, and it’s unlikely you’ll leave empty-handed.
That seems to be part of the success behind discount retailer The Crazy Store.