Millennials have a healthy bite
Quick, nutritious snacks seem to be an increasingly popular choice for young people
The days when smoking and eating fast foods were the cool things for teenagers to do is a thing of the past. It looks as if today’s young people value their health and wellbeing, and increasingly choose healthy nibbles such as smoothies or fruit bars. The Health Products Association of SA (HPASA) says millennials — the group of people reaching adulthood in the 21st century — are choosing hyperfunctional foods, which combine health-giving natural ingredients with added vitamins and proteins. Andrea du Plessis, nutritional expert at Vital Health Foods, says: "Nutritious snack foods are playing an increasingly crucial role in our daily lives, as we no longer have the time to have three balanced meals a day, and rely on snacking for much of our nutritional intake." This has implications for retailers, who now have to rethink their product lines to cater for this trend. HPASA, the voice for the health products industry, says instant gratification is now the new normal, so it comes as no ...
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