ARTHUR GOLDSTUCK: Beware growth for growth's sake
Africa offers great growth opportunities, but it's about having the right partners in the right geographies with the right distributors, says global IT company F5
02 April 2023 - 07:58
It’s a given that Sub-Saharan Africa is the world’s fastest-growing region in numerous industries, from music to cloud computing. Not so given is how to take advantage of this growth.
The biggest hurdle facing any business expanding across Africa is not only the geographic size of this market, but that it comprises 50 markets...
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