In the same way that Zoom has become almost a synonym for video-conferencing, home security is also getting a generic brand: Ring, the video doorbell that dominates the American market in smart-home security.

Acquired by Amazon in 2018 for close to a billion dollars, Ring’s technology is based on indoor and outdoor motion-detection cameras, combined with video recordings and optional sharing with law enforcement, neighbours or via social media. This has resulted in ongoing controversy around privacy issues, but Amazon has also disclosed that it has fired a number of Ring employees for improperly seeking access to customer data. ..

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as exclusive Financial Times articles, ProfileData financial data, and digital access to the Sunday Times and Sunday Times Daily.

Already subscribed? Simply sign in below.



Questions or problems? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now