Change will come your way if you get on the savings wagon
Being frugal should come with bragging rights, writes Angelique Ardé
National Savings Month used to be a crushing bore until about three years ago, when Sanlam spiced it up by bringing us The One Rand Man. Dubbed a "social experiment", the campaign tracked some poor sucker who got paid in R1 coins and had his bank account frozen for a month as he managed his affairs R1 at a time. It was a quest to see if more physical contact with his money would bring him closer to realising the real value of money, and inspire him to interrogate his spending habits. It seemed to work like a charm as The One Rand Man had all sorts of epiphanies about his spending, and the fact that his car was his biggest monthly expense. Then came The One Rand Family, which was more of the same, except for some interesting insights into money and family dynamics plus the cost of credit. Last year, the life assurer enlisted a couple of top celebs - award-winning rapper Cassper Nyovest and actress and model Pearl Thusi - to show off their savings habits. Using the hashtag "conspicuou...
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