Tell me about your job.

I am the marketing executive for Sureswipe, an independent card payment acceptance company. We do a lot of digital advertising and each morning I check this to see how many new people are interested in buying a product from Sureswipe. I look at which of our adverts reached the most people and then we adjust how much we spend on these...

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as articles from our international business news partners; ProfileData financial data; and digital access to the Sunday Times and Sunday Times Daily.

Already subscribed? Simply sign in below.

Questions or problems? Email or call 0860 52 52 00. Got a subscription voucher? Redeem it now