Worried Olympic sponsors wrestle with how to get bang for their bucks
Billions at stake as pandemic plagues showpiece games
06 June 2021 - 00:02
With less than two months left until the start of the Tokyo Olympic Games, Japan’s Asahi Breweries still doesn’t know whether fans will be allowed into stadiums to buy its beer.
Japan has scaled back its Olympic plans amid the Covid-19 pandemic and a slow vaccine rollout. Now, foreign spectators won’t be allowed into the country and organisers have yet to decide how many domestic spectators, if any, can attend...
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.
Subscribe now to unlock this article.
Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).
There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.
Cancel anytime.
Questions? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now.