H&M deal signals world style fame
H&M has been doing collaborations since 2004, and it's the first time a designer from Africa is working with the fashion giant
In being chosen to collaborate with H&M, Palesa Mokubung joins the ranks of global fashion legends from Karl Lagerfeld to Moschino and Alexa Wang. The Sweden-based retailer will launch a collection by the designer of the Mantsho brand on August 15. It will comprise 14 garments and 10 accessories, and will be available in flagship stores in the US, the UK, France, Spain, Portugal, the Netherlands, Belgium, Mexico, Chile and Israel, and online. H&M has been doing collaborations since 2004, and it's the first time a designer from Africa is working with the fashion giant. Mantsho means "black is beautiful" in Mokubung's mother tongue, Sotho, The brand, established in 2004, is known for its vibrant fabrics and bold designs with distinct silhouettes and structures. Mokubung describes the woman who wears her clothes as someone who thinks of herself as a style leader, who is confident, well travelled and who values comfort. She likes quality and is willing to spend. She's conscious of black...
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