Food Lover's Market group is cooking
First Eatery in Joburg is focused on lunchtime crowd
Food Lover's Market, which was launched 25 years ago, has evolved from a pure fresh fruit and vegetable store known as Fruit & Veg City into several brands, the latest of which serves meals. The first Johannesburg-based Food Lover's Eatery opened in Sandton last month at The Marc on Rivonia Road, a new shopping centre where Village Walk used to be. There are three other Food Lover's Eateries, in the Cape Town CBD, selling 10,000 to 15,000 meals a day between them. With its design two years in the making, the Rivonia store feels like a sophisticated food deli or food hall in a major capital, along the lines of Eataly, the popular open-plan food hall concept in the US. Mike Coppin, who co-founded the Food Lover's Market group with his brother Brian, said the quality and variety were unrivalled. He expects it will become a regular lunch destination for local businesses. It has a strong focus on convenience in both the store design and service, and is dedicated to offering a fast lunch ...
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