New Age retailers will have to cater to attention-deficient consumers as expanding digital connectivity and fast-paced lifestyles shorten the attention spans of consumers. The Amazon Go concept store has been punted as the future of the retail store as the constant access to devices and information is decreasing attention spans around the world, and the 1 800m² store with no checkout points is custom-made to cater to the new consumer's needs. The Amazon Go store, located in Seattle, Washington, will save consumers having to wait in queues as their fast-paced lifestyles and engagement with technology dictate their shopping habits. The concept store, which opened in December, uses technology that enables it to detect when products are taken from and returned to the shelves, keeping track of the them on a virtual chart. When the customer is done shopping they will be charged to their Amazon account and sent a receipt, without the hassle of having to wait in a queue. Liezel Jonkheid, th...
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