One TED Talk topic I particularly enjoyed - and one that needs a bit more discussion - is about saving, and the behaviour that informs why we make the choices we do. In an unequal society such as ours, saving is not possible for everyone. However, there are those who can afford to save - they just need to cut down on the spending. The most difficult part of saving is starting. The second hurdle is staying committed. As we go into Savings Month, I have revisited one of my favourite TED talks on money, "Saving for Tomorrow, Tomorrow" by Shlomo Benartzi, a behavioural economist. Benartzi begins by taking on our perceptions of risk - stating that often people insure their phones but don't have life cover, even though they have children. He illustrates this by asking the audience who has children. Plenty of hands shoot up. He then asks how many people have sufficient life cover, and quite a few hands drop. It's very likely that more people had insurance for their phone than life cover. O...
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