Khanyi Dhlomo may be the famine or the feast ...
The owner of Ndalo Media, is taking a bet on women's magazines with the acquisition of the local licence to publish ELLE
Khanyi Dhlomo, the owner of Ndalo Media, is - despite declining circulation numbers - taking a bet on women's magazines with the acquisition of the local licence to publish ELLE. The 71-year-old ELLE brand, which originated in France, focuses on fashion, beauty, health and entertainment and is celebrating 21 years in South Africa. Locally, ELLE was published for 16 years by Times Media, now known as Tiso Blackstar, the publisher of the Sunday Times. It was then bought by Isiko Media, owned by Gisèle Wertheim Aymés . Its new owner, Ndalo, is a 100% black-owned company. "What attracted us to ELLE was that we don't have a fashion brand like many other publishers do," said Dhlomo. Ndalo Media owns Destiny and Destiny Man, which focus on successful black men and women, and Sawubona, SAA's inflight magazine. "I think ELLE has the potential to do more and as a company we love print," said Dhlomo. Even so, print appears to be in terminal decline as more and more readers migrate to online co...
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