Last April international fashion brand Mango opened its first combined menswear, women's wear and kids' wear store in South Africa at the Mall of Africa in Midrand, Gauteng. This week the House of Busby, which owns the rights to Mango and Nine West stores in South Africa, said it would close the flagship store, as well as stand-alone Mango and Nine West outlets country wide. All were opened at great expense. Leane Adolph, head of marketing at the House of Busby, said Mango and Nine West merchandise would be available only in Edgars stores. Adolph said the company regularly reviewed the portfolio's performance and relevance to market and decided to move the Mango business into the store-in-store concept in Edgars . House of Busby has an agreement with Edcon, the owner of Edgars, for its licence arrangement with Topshop and Topman brands, and Guess, Aldo, Forever New, Nine West and Steve Madden. The company also supplies wholesale merchandise to Edgars. An Edcon spokesman said: "Edcon...
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.
Subscribe now to unlock this article.
Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).
There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.
Cancel anytime.
Questions? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now.