As markets sank into the first 10% correction in two years, millennial investors were hardly frightened and, in fact, were more enthralled by the drama than their older peers. A survey by Bankrate.com showed 19% of those aged 18 to 37 reported "feelings of excitement" during the sell-off, compared with 8% for Generation X and 4% for Baby Boomers. "If you’re a long-term investor you want to be able to buy low and millennials had a chance to add to their retirement accounts at a lower price," Bankrate.com analyst Taylor Tepper said. "In that sense it’s very exciting." Indeed, more than a quarter of millennial investors said they added to their stock holdings during the correction, outpacing the other demographics, according to the survey, which was conducted from February 28 to March 1 2018. It questioned 2,287 adults in the US, 1,063 of whom said they had an investment account. Millennials were the least likely group to have an account, with just 30% of those questioned saying that t...

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.