The survival of our economy now depends on job creation. While in no way underestimating the challenges of creating employment in recessionary conditions where the potential labour pool has received inadequate education, it is also important to understand the social history of work and the implications this may have for our job creation project.

For most of its existence the word “job” has had the derogatory meaning of “petty, piddling work” of a piece nature, certainly not on the same level as a trade or profession. If the jobs we wish to create are going to be “meaningful” in terms of personal growth and compensation, we must understand that we have moved from economics to theology...

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