A few weeks ago the National Treasury injected life into the share prices of PPC and Sephaku Cement through a directive indicating that the government would now procure cement exclusively from SA companies. This was seen by many as a positive sign that the government would now actively participate in promoting localisation.

However, a few key questions remained unanswered. The first is what effect such a directive would have on the companies in the cement sector. If the state had a confirmed pipeline of projects that would use large volumes of cement in the medium term, then the value of the directive would be easy to crystallise...

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