When Walmart launched a bid of $2.3bn (about R25bn in today’s money) to buy a controlling stake in Massmart  10 years ago one of the biggest reasons for entering SA's consumer market was to take on established grocery retailers Shoprite, Pick n Pay and Spar.

Game, Massmart’s flagship chain with stores across the country, would drive the Johannesburg- based company’s push into the food retail market, which is estimated to be worth about nearly half a trillion rand.

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