Digital is the new sunrise industry
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If you scroll through the new jobs the world is likely to see in the next few decades, the key ingredient in most of them is digital. This catch-all word covers many industries, where digital technology is making it easier and faster to do a range of things. As new technologies emerge, so do new jobs. A decade ago, no one had C-suite job titles such as chief innovation officer, chief digital officer or the slightly twee “chief imagineer”. Lower down the corporate ladder there are innumerable jobs to manage social media and answer the sometimes puerile rants of the unruly horde of complainers on Twitter. As much as SA has built itself on mining and agriculture — and President Cyril Ramaphosa argued in the state of the nation address that these aren’t “sunset” industries — the reality is they obviously are. There is only so much gold in the ground, and it gets harder and more expensive to mine. Similarly, the once-unassailable diamond industry is experiencing disruption from the manuf...
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