Customer contact centres are traditionally one of the first places we call when something goes wrong with a product or service. They will have to improve dramatically in SA or they will lead many companies into terminal decline. The coronavirus may just be the unlikely catalyst for change.

Customer service in SA all too often has a laughably bad reputation. How many of us have spent endless hours on the phone to our cellphone provider or bank, when we want to do something as simple as upgrade a contract or close an account? ..

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