New business models vital for retailers to lure consumers to digital platforms
Covid-19 has made digitisation of shopping more urgent for brick-and-mortar stores
In an era of social distancing and, in SA’s case, extreme lockdown regulations, most consumers have become accustomed to a world of convenient, but remote, shopping. Long queues and overcrowded shopping malls are becoming a distant memory, with more people opting to shop online.
It has been many weeks since the family highlight was an outing to the nearest super-regional mall for a spot of grocery shopping, retail therapy and a stop-off at the children’s favourite fast-food chain. And even when lockdown is over the reality is that heaving malls — and seating your family for a meal in proximity to strangers — is never likely to be viewed with the same sense of comfort again...
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