Digital technologies are transforming the way consumers and businesses in Africa live, work and transact, offering companies new and innovative ways to market and sell their products in some of the world’s fastest-growing markets. However, a recent spate of policy interventions by African governments to increase regulation of internet-based services is worrying consumers and businesses. It raises questions about how Africa’s “digital revolution” will be affected — and whether it could be derailed. As businesses look ahead to 2019, it is important that they understand the drivers of these changes and how they will impact their partners and customers. While some will likely cause short-term cost increases and operational disruptions, overall we do not expect the uptake of digital technologies in Africa to slow. The explosion of internet-enabled business in Africa has helped companies tap new demand, get closer to customers by leveraging data and social media, and enhance their route-t...

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