THE INSIDER: Fast-food varsity earns the bread
A BHam majoring in pattie flipping may be a more useful degree than a BA or BCom the way SA’s economy is headed
McDonald’s restaurants in the US have recorded quarterly sales that surprised the forecasting gurus and even gastronomers — apparently helped along by the launch of "signature crafted sandwiches", a product conceived at its Hamburger University in Illinois. When it started in 1961, Hamburger University did in fact offer a short course for a Bachelor of Hamburgerology. However, this was discontinued and the McDonald’s website informs us that the institution now offers graduates "a unique management curriculum that is as thought-provoking as it is comprehensive". The way the South African economy is headed, a BHam majoring in pattie flipping, for want of a better term, may be a more useful degree than a BA or BCom. Santas out and about in midyear Celebrating Christmas in July to avoid the heat that can make eating hot turkey, roast potatoes and boiled brussels sprouts an ordeal in the southern hemisphere in December, is starting to take off around the world. Some South African superma...
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