Anticipation spikes ahead of Black Friday but experts urge caution
Momentum Group warns that Black Friday is a ploy designed to get consumers to spend more
12 November 2024 - 16:07
As Black Friday enters its tenth year in SA, its place in the retail sector is cemented, with consumers showing no sign of slowing down, according to experts.
However, as spending increases, the need for consumer awareness and financial discipline amid the ongoing economic uncertainty also increases. ..
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.
Subscribe now to unlock this article.
Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).
There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.
Cancel anytime.
Questions? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now.