Democratic Alliance leader Mmusi Maimane says he has personally written to a list of companies who procure the services of Bell Pottinger urging them to terminate their relationship with the UK public relations firm. "Though legal action is effective‚ corporations respond to their bottom line faster than they do to judges‚" Maimane said on Saturday at the conclusion of a meeting of the DA’s.federal executive. He added that public and legal representatives of the DA would be present at a disciplinary inquiry into the racially-fuelled propaganda campaign Bell Pottinger had conducted on behalf of the Guptas. He said it was greatly encouraging that the Public Relations and Communications Association (PRCA) had heeded the DA’s call for the inquiry‚ which starts on August 18. "We have insisted that this inquiry be open to the public. This will ensure that Bell Pottinger faces legal consequences for their actions‚ and that justice will be served for their promotion of division and racial h...

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as exclusive Financial Times articles, ProfileData financial data, and digital access to the Sunday Times and Times Select.

Already subscribed? Simply sign in below.

Questions or problems? Email or call 0860 52 52 00. Got a subscription voucher? Redeem it now