GAC SA to launch plug-in hybrid and full electric cars in 2025

Chinese Guangzhou Automobile Group (GAC) Motor SA says it is poised for significant growth in the local market this year as new models and strategic initiatives are planned.

The brand, which debuted on the SA market in 2024 through importer Salvador Caetano, shocked the industry with January 2025 price drops of between R50,000 and R100,000 for its Emzoom and Emkoo crossover SUVs. 

“The adjustment is not a result of temporary sales support or promotional tactics, but a genuine response to the prevailing market conditions, showcasing the company’s transparency in pricing and commitment to fair, customer-centric practices,” Leslie Ramsoomar, MD of GAC Motor SA, said at the time.

The year ahead will see GAC expand its dealership network and introduce a new line up of vehicles, including Aion electric cars. The latter is an electric car subsidiary of GAC Group that will spearhead EV offerings such as the Aion Y electric crossover SUV, a popular model in China. 

GAC Motor is also set to launch the new M8, a big-grilled, premium MPV, and new derivatives of its existing Emzoom and Emkoo range, including plug-in hybrid electric (PHEV) models. GAC has 28 dealerships in operation locally and plans to grow it to 40 by the end of 2025.

“We’re entering a very exciting phase for GAC Motor in SA,” says Brian Smith, marketing director of GAC Motor SA.

“The developments planned for 2025 reflect our long-term commitment to the market and to offering South Africans more choice in advanced, reliable mobility.”