NEWS
Citroën to make a local comeback
French brand to return to SA, possibly by the end of the year, after quitting the country in 2016
Citroën cars are to make a return to SA, most likely towards the end of the year or early in 2020. The brand, known for its quirky designs and uniquely French character, stopped selling vehicles here at the end of 2016 due to slow sales, but Peugeot-Citroën South Africa (PCSA) continued to support existing Citroën owners through its Peugeot dealerships. The niche brand achieved some local sales success with vehicles like the earlier-generation Picasso MPV, while the C4 Cactus was a finalist in the 2016 South African Car of the Year competition. The chevron-badged cars found about 15,000 owners since the brand returned to SA in 2001, but its decision to stop importing cars came as little surprise after sales dwindled to less than 500 cars in 2016. The plan to resume Citroën sales comes after control of PCSA is being returned to Peugeot-Citroën’s French parent company Groupe PSA. In 2017 the car maker sold 51% of its shares in PCSA to Japanese vehicle distributor and retailer VT Holdi...
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