LONG-TERM FLEET
Megane’s popularity helped by some outstanding assistance from Renault
The Renault Megane seems to be gaining some sales traction, writes Lerato Matebese
In the past few months, I have noticed a number of current Renault Meganes on the road, which has been rather refreshing among a sea of other nondescript C-segment hatches. Yes, the Volkswagen Golf continues to rule the roost, having sold some 702 units in SA in November, according to the National Association of Automobile Manufacturers SA sales report. Surprisingly, Renault managed to rake up some 215 units over the same period and while these might pale in comparison to the Golf, it is still a noteworthy figure for the French marque, which has not seen its Megane selling in great volumes over the past year. But, in November alone, the Megane sold 141 more units than the preceding month. The latest sales improvement hinges on Renault’s HoliYay campaign, which offers R40,000 trade-in assistance on both the Megane and Kadjar models. It is perhaps not surprising, then, that the former has seen some sales improvements because, frankly, it is a great package. This brings me back to our ...
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