INDUSTRY NEWS
Gumtree awards: Judging best of the pre-owned
Motor News will be on the panel for the first Gumtree used vehicle awards
In SA’s automotive landscape, much of the attention from motoring media and local car awards shows is on new vehicles. But for motorists, the question of what makes winning pre-owned vehicles is highly relevant considering they currently outsell new ones by more than double. Jeff Osborne, head of Gumtree Automotive, believes that, while new vehicle sales are important, South Africans are looking for guidance on how to navigate the pre-owned market which is growing by the day in the current tough economy. "Pre-owned can be the smarter choice for savvy buyers," he says. "The range and quality of pre-owned vehicles now on offer, combined with a better set of financing options and the extension of service plans, has removed much of the stigma and risk previously associated with the category." Gumtree is introducing its pre-owned car awards specifically to broaden the concept of a winning car, he says. Finalists in the awards will be evaluated against criteria such as value retention, ma...
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