FUTURE MODELS
French marque Peugeot to try to revive bakkie legacy
Peugeot has revealed its new bakkie, but the rebadged Dongfeng model will only come to SA in 2021, writes Mark Smyth
Peugeot is returning to the bakkie market with a new model that it plans to sell in Africa from the end of 2017. Strangely though, a spokesperson for Peugeot SA could not advise why it is only planned for SA in 2021. The company is revisiting its history in the bakkie segment, particularly in Africa, dating back to the Peugeot 403 Camionnette-Bâchée of 1956, the 404 Camionnette-Bâchée of 1967 and the famous 504 pick-up that succeeded it until 2005, the last year of production in Nigeria. For styling reasons alone there seems little to get excited about. The company has a large staff of designers but it seems none of them could be bothered to put much effort into the design. Instead they just added a Peugeot grille and badge to the Chinese Dongfeng Rich Ute, which is the same vehicle. It does feature Peugeot lettering stamped into the rear panel. The French company says its new bakkie will fulfil the fundamental needs for robustness, endurance and a 4x4 drivetrain in the segment. It ...
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