AFTER months of speculation surrounding the Bloodhound world land speed record project, the team has announced that Zhejiang Geely Holding Group (ZGH) will be its prime sponsor and official automotive partner in a three-year agreement.The Chinese automotive group, which also owns Volvo cars, will provide technical and financial support to the project and promote its Inspirational Programme throughout Asia.The deal, signed in August, is the largest for the project and means plans for challenging the world land speed record in 2017 are now back on track, say the project organisers.Project Bloodhound is an initiative with a truly global reach. Followed in more than 200 countries, its roadshows have toured Europe, Canada, SA, Brazil, India and China.ZGH is the largest privately owned Chinese auto group and has grown rapidly over the past few decades. The parent company to Geely Auto, ZGH also owns Volvo Car Group and London Taxi Company. Geely Auto has four international research and de...

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