WEARABLES
Move over Apple, this new bit is fit for myriad tasks
Fitbit’s sleek Ionic watch offers just about everything for urban-dwelling professionals with athletic ambitions, writes Jason Kelly
Among the high-achieving, mostly urban-dwelling professionals who spend a lot of time, money and psychic energy on endurance races, athletic ambitions are worn on the wrist. That’s why investment bankers and executives helped make the Timex Ironman one of the best-selling watches in the world. A Rolex communicates wealth, but that $100 digital watch says you’re serious about training in and out of the office. I consider myself part of this demographic, not so much for my performance level as for my willingness to spend troubling amounts of money on workout clothes, event fees and the airline tickets to get to races. And gear. Especially gear. I’ve had a Fitbit since the company introduced the Flex (an early model that looked like a bracelet) in 2007. I then early-adopted the Charge (a bit bulkier but with a larger screen) and, finally, the Blaze, Fitbit’s first real smartwatch, in January 2016. So far, I’ve resisted the Apple Watch. The hype is a turn-off, but the bigger issue is it...
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