A new musical makes history in the time of Covid-19
Lourds Lane, the creator of SuperYou, changed her traditional theatrical trajectory and built her brand across other live and virtual platforms
21 March 2021 - 05:01
What do you do when a musical you put your heart and soul into, a feel-good rock-flavoured story of a woman realising her value and finding her voice, gets shut down by a global pandemic just before it is set to open Off-Broadway?
When it happened to Lourds Lane, the creator of SuperYou, she pivoted her traditional theatrical trajectory and built her brand across other live and virtual platforms...
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