Uber has launched new safety features in the wake of a recent spate of attacks on driver-partners and passengers. Introduced after engagement with drivers, the features include Social Connect and Share My Trip. Uber said Social Connect would require new Uber cash customers to link their Facebook profile to their Uber account. The company would then verify the Facebook account using factors such as number of friends and linked phone numbers to ensure fake profiles were not being used. Social Connect will initially be limited to new sign-ups, with the potential to expand to Uber’s existing cash user base. Uber said that it would also look at enhancing its Facebook verification process as technology evolved and that no Facebook user data was shared.

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