VIDEO ON DEMAND
Kwesé lifts competition with Telkom
VOD has become the new value-added service that telecoms operators are venturing into to get customers on their high-speed network
Competition in the video-on-demand (VOD) market is set to intensify after the launch of Kwesé’s video-streaming platform, with analysts describing it as a game changer. This development took place as Telkom also launched its Telkom LIT Video platform. VOD has become the new value-added service that telecoms operators are venturing into to get customers on their high-speed network. The service is also disrupting the traditional TV market. In September, Kwesé, owned by Econet Group, launched its decoder, pre-installed with some of its content and also Netflix. The launch follows Telkom’s announcement of its LIT Video and LIT music-streaming services. Telkom and Kwesé seem to be using Netflix as a hook to lure customers. In addition, Telkom has added Naspers ShowMax, Google Play and DStv Online, while Kwesé carries a range of its sports channels and other content including news and lifestyle channels. But Telkom is differentiating itself by not charging any data when customers stream v...
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.
Subscribe now to unlock this article.
Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).
There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.
Cancel anytime.
Questions? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now.