Pepkor puts cash behind adult wear strategy
The deal excludes the Edgars, Edgars Beauty, Red Square, Kelso and Keedo businesses
25 March 2025 - 09:31
UPDATED 25 March 2025 - 19:39
Pepkor is to acquire the Legit, Swagga, Style and Boardmans businesses from privately owned retail group Retailability as part of the group’s strategy to win market share in the adult wear category.
The Pep and Ackermans owner said the transaction would bolster its footprint and presence in the adult wear market in fulfilment of its strategy to grow its market share in the lucrative segment where is has played second fiddle to rivals for years...
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