Consumers in distress says Shoprite CEO
SA customers are buying smaller portions of products as well as changing brands as food inflation bites hard, Pieter Engelbrecht says
Shoprite CEO Pieter Engelbrecht says SA consumers are in serious distress and are changing their food shopping behaviour accordingly, based on data from its 26-million member reward programme.
SA’s largest retailer said customer are changing the sizes of products they buy as well as brands. ..
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