Clicks, which has SA’s largest chain of retail pharmacies, has seen trade return to normal in October following boycotts in the second week of September over a TRESemmé advert, CEO Vikesh Ramsunder said on Thursday.

The advert, which was placed on the Clicks website, was provided by the TRESemmé team and showed a blonde women’s hair as “normal”, and depicted black women’s hair as “frizzy and dull”...

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.