Famous Brands CEO Darren Hele. Picture: DAYLIN PAUL
Famous Brands CEO Darren Hele. Picture: DAYLIN PAUL

Famous Brands is hoping that its shift to more convenience food offerings will pay off in the upcoming holiday season.

This comes after the company noted that its takeaway and fast-food outlets outperformed restaurants and coffee shops during the interim period.

Business Day TV sat down with CEO Darren Hele to discuss the group’s plans.

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