Is this Pick n Pay’s new dawn?
Despite having a highly developed business, Pick n Pay has lagged its peer group. This may be about to change
In May, Pick n Pay delivered a presentation that introduced the “Ekuseni” strategy to the market, which translates loosely to “new dawn” — hopefully one that is more effective than President Cyril Ramaphosa’s similar narrative.
Pick n Pay has all the ingredients for success. There’s a vast footprint, a strong loyalty programme (Smart Shopper), sufficient scale for the group to have proper buying power and an omnichannel strategy that includes scheduled and on-demand online shopping...
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